Advisen Introduces First Online System for Insurance

Service Now Available as Company Continues Adding Features and Functionality
NEW YORK, January 14, 2002 – Advisen Ltd., a developer of online interactive software and information sourcing tools exclusively for insurance professionals, announced the initial launch of the its interactive online resource system designed specifically for insurance executives.

Advisen has developed numerous tools designed specifically for commercial insurance professionals. These tools allow users to benchmark liabilities against industry standards, perform analysis on insurance programs, and manage and compare policies against similar programs in the industry. Advisen also provides comprehensive business information and proprietary databases for customers.

In addition to the Advisen tools, the company supports a database that aggregates relevant industry data in a blind format and then offers that data for use with these tools. The constant addition of new data continually enhances the value of Advisen and assures its relevance in any market condition. No other service can offer the same combination of tools leveraging data.

Advisen is the only provider of an online system that gives insurance and benefit professionals a way to benchmark their internal data against external standards, run complex analytics with a few clicks, and access state-of-the-art knowledge management and search capabilities.

“Advisen tools represent a significant leap forward in real-time assessments and analysis of insurance programs,” said Thomas P. Ruggieri, CEO of Advisen. “The Advisen system address a real industry need among insurance professionals to access comprehensive market data and translate that data into better decision making processes.”

About Advisen

Advisen Ltd. was founded in 1999 to develop a new online information resource for insurance executives. In addition to aggregating primary information sources for a single online view of the market, the company also intends to develop several analytic tools to give insurance professionals the first real-time access to market trends and other data.